“The future is not, what it is.
It is, what we do to create it.”

DOER-mindset & sales turbo

Future 4.0 – we are no longer waiting, but it is already happening: the future, with all its changes, has arrived. Information now doubles within 24 hours. While it used to be knowledge, know-how, and experience that enabled employees to progress, today it depends on how they manage change. Not the one with the best know-how wins the customer, but the one who uses know-how to his best advantage. Not the most experienced one gets the turnover, but the one who makes the most out of his experiences. “Doing it” is the new knowledge. And we first must learn how to deal with this.


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Would you like to convey a clear message? Would you like to make a real impact and change things? Are you fed up with the same blah-blah and wish for a breeze of fresh air? Are you expecting straight talking, authenticity, and power? Then you have come to the right place. Book Katja Porsch as the speaker for your next event.

A) Future 4.0 – Those who run away, get eaten

The Keynote

How to bravely approach change and seize opportunities

Times have changed – that’s a fact!

The market works differently today than it did 10 years ago – that’s clear!

We must have a complete rethink – this too is obvious!

But if we are clear about this, why do we act the same way as 10 years ago? Why are we finding it so difficult to manage change? Exactly! We never learned how. But we should. Because with the mindset approach of the past we will brutally fail in the future 4.0 – the same way we would not succeed to find a telephone booth within a 2-mile radius


  • Why we find changes so hard to manage, and how we can change that going forward

  • Why we keep betting on the same losing horse by trying to change circumstances instead of changing ourselves

  • How you can let go of old experiences and open up to completely new ones

  • How to stop running away from challenges and obstacles and start boldly approaching them

  • How you can recognize opportunities of the future and take them

  • How to stop foreseeing problems and overthinking them and how you can find solutions instead


The Keynote

Good times back in the day! When products had unique selling points and businesses could use expertise, money or power to gain the competitive advantage. But the USP is over. And when the horse is dead, you get off.

If everything is changing, we can’t stand still. Consumers buy differently today than they did 10 years ago. The market works differently than it did 10 years ago. And the world is moving faster and faster. The question is: Can we keep up? Are we up to date, or are our mindsets, sales and positioning strategies keeping us stuck in the past?


  • What competencies will really be in future demand, and why it’s time to say goodbye to classic consulting

  • Why the USP has run its course, and how you can secure your unique market position with the UPP

  • Why it’s not the product bait that decides who buys, but the emotional bait

  • Why the sales talk of the future is no longer plannable, and how we can still prepare for it

  • How to go from being an information broker 2.0 to a relationship tuner 4.0.

C) Awaken the Doer within you – let others fail to act

The Keynote

I’d love to, but…”. Maybe, at some point, this thought has also crossed your mind.

We believe we cannot change anything about a situation. I used to think the same but now I know success is not a question of favorable circumstances, and it has nothing to do with luck or talent. I’m a prime example for the effectiveness of a different formula. Success is primarily a question of taking action and “doing it right.”


  • Why we mostly use only 50% of our potential and how you can activate the rest

  • How to reprogram your autopilot when it hinders you

  • How to turn fear into courage

  • How to finally launch what you want to accomplish rather than keep putting it off

  • How to stop placing the blame elsewhere and delegating responsibility but instead put yourself into the driver’s seat

  • Why waiting and trying to avoid mistakes will always make you flash past your true potential and how you can, in the future, put all your horsepower onto the road

  • Why it makes no sense nowadays to expect security and how to deal successfully with uncertainty

D) When life kicks you in the rear, kick back! – How you can never again let setbacks knock you off course

The Keynote

No-one likes to get stuck in a crisis. Nobody wants to crash and fail.
And that is exactly how the dilemma starts.
If we are scared of failing, we will fail. As long as we are scared of crises, we will never be able to exploit them to our benefit.
The fact is, failing belongs to success as much as crises do to happiness. The only problem is that we haven’t learned to deal with failure. We see crises as a threat rather than as an opportunity to change.
Most business people do not fail due to the crises but because they do not know how to deal with them successfully. Most employees regard change as a threat and not an opportunity. Most people are scared of failing and so will never be able to use their full potential.
We cannot change crises, we cannot change that we are going to fail, we cannot change changes themselves. But we can change how we deal with things. We decide whether we give up in a crisis or grow. We decide whether we avoid errors or learn from them. We decide whether we stay down when life kicks us in the rear end, or whether we get up again and kick back.
Success in the current age does not come through the best product or the best know-how. Those who succeed are those who are able to constantly adapt, re-invent themselves and instead of avoiding setbacks, use them as motivation.


  • How you don’t allow yourself to be de-motivated by possible mishaps and so get the best out of yourself and every situation

  • How you transform fear into courage and thus turn crises into opportunities

  • How you can actively look for a solution instead of lapsing into shocked paralysis where it seems hopeless, and run in the right direction – forwards

  • How you are no longer scared of mistakes and so can unlock all your potential